How to Adapt Your Marketing to Stand Out in a Changing Economy
We are in a climate of economic change - this is not news to you - and now is the time to learn how to anticipate changes coming and adapt your marketing, so you can continue to grow and thrive. This doesn't happen without understanding the timeless principles of marketing and how to communicate your value, grow your visibility and audience, and create irresistible offers that keep customers coming back. You will walk away from this event with a plan you can use to amplify your marketing and influence in any economy! 

Melissa Kellogg Lueck, MBA

Melissa is a Marketing and Business Coach. She is the Founder and CEO of Avanti Business Academy for Women. She is an expert at helping entrepreneurs own their value in the marketplace, build confidence, increase visibility and create compelling offers that generate sales. She serves her clients through one-on-one and group coaching and experiences. She’s also a podcaster and sought-after speaker and writer passionate about helping as many entrepreneurs as possible to build and scale successful, sustainable, and joyful businesses.

Much of what she teaches and coaches stems from what she’s learned as an entrepreneur for the last 20 years, having founded numerous internet and technology companies before founding her current enterprise in 2005. 

She holds a Bachelor's degree in History and Political Science and an MBA in Marketing from Hofstra University in New York. 

Melissa is also a wife and mother to 2 children and her goldendoodle Ginger. She’s a huge ice  hockey fan and gets in her girl time playing on an adult women’s hockey team called the Hot Flashes.